Vardis is pleased to announce the placement of Carmen Vetere as Chief Marketing Officer at Datalign.
Datalign, a rapidly growing fintech company within the Cogo Labs ecosystem, has brought on Carmen to lead its marketing strategy and drive growth. Carmen is a seasoned marketing executive with over 20 years of experience in financial services, healthcare, e-commerce, and edtech. Most recently, he served as Chief Marketing Officer at O’Reilly Media, where he led strategic business planning, drove a 130% increase in inbound lead flow, and executed a comprehensive brand refresh. His leadership in data-driven marketing, demand generation, and digital transformation positions him as the perfect fit for Datalign’s ambitious goals.
Carmen holds a Bachelor of Arts in Economics from Boston University.
About Datalign
Datalign’s platform programmatically connects users with financial advisors from a network of vetted fiduciaries. By offering granular targeting capabilities, Datalign improves consumer acquisition for RIAs and promotes financial wellness for clients. Since its launch in 2022, Datalign has referred nearly $15 billion in assets under management (AUM) and continues to experience exponential growth.
About Vardis
Vardis is a trusted partner for executive and board recruiting. Our expertise spans executive and board-level appointments, as well as pre-deal introductions of advisors and operating executives. We provide tailored insights and data to help investors and executives make informed hiring decisions.
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